It is very common that eCommerce start-ups face some major challenges even before they turn out to be a successful business in the industry. When an entity starts a business, the first thing that they take into consideration is to have minimum cost for launching the business but hosting an eCommerce site does not suggest getting it online only.
Setting up the website is the initial stage of learning and based on trial and error method, businesses learn the art of establishing a successful eCommerce website. Contrary to bricks and mortar stores where businesses can monitor the flow of the visitors, for websites, one needs to use different tools to measure the footfalls and also to gather different information related to eh potential customers.
Expertise from the companies that offer affordable web design services India as well as in other location would be of great help as they can prepare the ground for launching a successful website online.
There are certain indubitably useful tools that online businesses can use not only to save money as well as time. This post offers insights on the free and trending web tools through which eCommerce start-ups can run on the greener pastures.
- Amazon Web Services (AWS)
Amazon web service is a prominent web hosting services offered by one of the leading eCommerce platform Amazon. It has emerged as the most dependable hosting service with features like flexibility and high scalability.
Presently AWS is competent in offering more than 90 services like content management, database storage, other functionalities and storage. The best thing is that you will only pay for the services that you need and once you stop using, there will be no additional charges or termination penalties.
- Zoho mail
Communication within the team is one of the biggest necessities for any given business and with Zohomail (which is free) businesses can have 25 employees connected with each other. This particular tool also offers affordable ways to minimise the workload, and it comes with a free trial period of 14 days. Zoho Mail is available with an integrated suite of some of the best applications such as Connect, Chat, Mail, ShowTime, Show, Writer, Sites and Sheet.
- SendGrid for Transactional Emails
In most of the occasions, marketers suggest that “money is in their list” and thus it is important to record the email-ids of the visitors and create a database so that the clients get intimidated in case any new merchandise arrives at the store.
This has also emerged as one of the most effective email marketing tools that suit well for the eCommerce start-ups. Businesses can sign up for free, and they can also use the subscription maintain 2000 subscribers and also send up to 12,000 emails every month.
- Google Search Console (Earlier Known as Google Webmasters Tools)
Google Search Console itself comes with some excellent tools that are not offered by any other platform. The tools are highly effective to keep the site in smooth and working conditions. It enables webmasters to check out the indexing status and then optimize the visibility of their respective sites.
- HootSuite – The Social Management Tool
Hootsuite is useful for managing different social media profiles like Facebook, Twitter, Instagram and many others from one dashboard only. Managing social media profiles is extremely important from a business point of view.
This tool allows business owners to set up alerts as well as tags, auto-schedule posts, integrate analytics as well as tweets so that the target customers or friends do not find it absurd for sending messages at or after 11 PM on Saturday.
There are numerous agencies with the offerings of custom ecommerce website development India as well as in abroad also. Before making out any decision, businesses should exchange words with these professionals to be on the right board.